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  • Reversible design can show white or kraft side to match compatible bakery boxes
  • Compostable and recyclable
  • Securely holds product during merchandising, transport, and display
  • Easily slips into compatible cupcake boxes
  • Clay-coated kraft paperboard construction

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Keep your colorfully creative cupcake masterpieces safe and secure during transport with this reversible cupcake insert!

Ideal for special orders and trendy cupcake shops, use this insert with twelve compartments for personal desserts or birthday treats. Designed to fit perfectly into 14" x 10" cake boxes, this cupcake insert is a great way to package and protect "to go" specialty cupcakes at your grocery store or bakery, or for promoting impulse sales at your checkout counter, when dessert is being taken on the road.

  • Made in America

    Made in America

    This item was made in the United States of America.

  • Compostable


    Compostable products will naturally degrade into nutrient-rich organic materials when disposed of with other compostable items in limited areas where facilities exist, leaving no visible or toxic residue.

  • Recyclable


    This item is able to be recycled under some recycling programs.


This insert is made of clay-coated kraft paperboard, making it both recyclable and compostable. Use this product if you want to cut down on your ecological impact!


Use this insert on either the white or kraft side to match your bakery box for a clean, professional presentation.

Protects your Cupcakes

This insert is perfect for protecting your baked goods during merchandising and transport! They fit snugly in bakery boxes, and ensure your decorated, sprinkled masterpieces make it home in pristine condition with your patrons. Your patrons will be pleased when they recieve your delicious creations damage free.

Compare to Other Products

Overall Dimensions:
  • Length: 13 7/8 Inches
  • Width: 9 7/8 Inches
  • Height: 7/8 Inches

Attention CA Residents: Prop 65 Warning


Equivalent Items

Southern Champion 10016

Customer Reviews

  • Overall User Rating: Reversible Cupcake Insert - Standard - Holds 12 Cupcakes - 200/Case

    4.8 stars from 187 reviews


    People Talk About:

    cupcakes great Box cupcake inserts fit boxes perfectly perfect easy
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    See All 187 Reviews
    1 out of 1 found this review helpful
    Love these inserts, easy to assemble you don't have to pop out all the holes, they work great in a 10x14 box or a half sheet to hold 24.
    No more cupcakes that have squished icing or damaged during delivery! These holders keep the cupcakes from moving around and have neat little holes to pick them up with ease!
    These inserts were exactly what I needed. I love that it has the side holes so that my finger can place the cupcake down carefully without the buttercream touching my fingers as much.
    These arw perfect for what i need them for when i sell my cupcakea by the dozen for special holidays like fathers day, etc. Or when someone orders cupcakes i dont need touching
    I sell cupcakes by the dozen quite often. These inserts are perfect for making sure the cupcakes stay nice and safe during travel. They cupcakes stay in place and do not fall over.
    I love these cupcake liners. They fit all the sizes of cupcakes I make. These liners keep the cupcakes from touching each other, so my designs do not get destroyed.
    Compre estos insertos para cupcakes y me encantaron son perfecto. Le dan un toque muy especial y lo mas importante son bien economicos. Lo recomiendo 100%
    These are wonderful! They work extremely well with the 1/4 sheet cake boxes for cupcakes. I have also used them with cupcake liners and stored my decorated strawberries in them!
    Love these inserts bought extra and had a huge cupcake order and they really came in had perfect size for standard and jumbo cupcakes will buy again
    These are great for transporting cupcakes...keeps them from touching each other so the frosting and/or decorations stay in tact. Only thing I would change is the height. They keep the cupcakes in place with no movement.
    Very nice! I love that they are reversible as I like the brown color. They fit very well into the correct size box. Just make sure that you fold the creases properly so that they sit correctly on the box and it doesn’t ruin your cupcakes.
    These inserts work well and allow you to pick up the cupcake without getting frosting all over your hand. Like the other paper products, although the price is good the shipping costs make them more expensive.
    these inserts are a god send, they kept my cupcakes from falling or getting mixed colors from others and they are in expensive, i have only used one, because I was able to re-use it various times.
    We use this insert inside 14x10x4 cupcakes boxes, and it fits perfectly. The inserts can be used on both sides: white or the kraft side.
    These are perfect to keep the cupcakes in place when transporting from one location to another. It's also great for presentation. I would definitely recommend.
    Love these guys. They fit perfectly into any 14 x 10 baking box. The assemble easily, if you could really even call it assembly. They hold your average sized cupcakes perfectly so they don't shift or anything during delivery. A+ product.
    These cupcake inserts are really great they fit perfectly in a quarter sheet cake box they keep cupcakes icing separated so the frosting doesn't stick together Inside the Box
    These work great in a 1/4 sheet cake box. Cupcakes do not slide around in box. I would definitely recommend them. Durable cardboard Inserts fits a standard cupcake.
    They fit in the corresponding box easily! I’ve had a couple of instances of it being a little tall for the cupcakes, but ultimately I’m unconcerned.
    I have been using these cupcake inserts for about 2 years, so I really like them! They fit great in my boxes. The are easy to assemble and sturdy, They are a great size for most standard cupcakes, but I have two recipes that bake slightly shorter and these are almost to tall for those cupcakes. Great price to quality ratio!

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