Quantity Discounts

$4.68/Each

Discounted shipping with Plus
$4.86/Each
Regularly:$4.99/Each

Other Available Colors:

  • Red
  • Blue
  • Green
  • Yellow
  • Won't impart any additional flavor or texture
  • Bright red color
  • Perfect for making red velvet cake and sweet & sour sauce
  • Easy to use for all your coloring needs
  • 1 gallon bulk supply
UPC Code:s90293
Shipping:
Quick Shipping
Usually ships in 1 business day

Add an appealing tomato red hue to your baked treats with this 1 gallon container of red food coloring.

Give any sweet treat a pop of red color without imparting any additional unwanted flavor with this food coloring. Adding food coloring to your products can be an appropriate profit-booster for a variety of holiday or event-specific occasions. Celebrate your favorite sports teams' colors or turn baked treats red for festive patriotic displays - the possibilities are endless! Thanks to the resealable cap, you can use however much product is required for your recipe and then safely store the remaining color for later use.

Versatile Use

This tasteless, odorless liquid food coloring is extremely versatile, transforming any dough, batter, or sugary sweet icing into a colorful work of art. Use with piping gel, icing, or fondant to create the look of roses, balloons, and borders for your decorated sheet cakes or cupcakes. You'll also be able to make your own red-colored candy for your bakery, cafe, or confectionery.

Compare to Other Products

Resources and Downloads

A PDF viewer is required to view this product's information. Download Adobe Acrobat software

Overall User Rating:

Replace Heading Here

4.2 stars from 99 reviews

         
  •  
  •  
  •  
  •  
59
  •  
  •  
  •  
  •  
17
  •  
  •  
  •  
  •  
11
  •  
  •  
  •  
  •  
3
  •  
  •  
  •  
  •  
9

People Talk About:

red coloring food color velvet great tomato cake cakes cupcakes

Customer Reviews

See All 99 Reviews
         
1 out of 1 found this review helpful

This was pretty good- not great for Red Velvet. Used a few times and had to switch back to AmeriColor Gel. This came out dull for the cupcakes shown. However I just don't like to put too much food coloring in our desserts- but you might be able to get the same vibrant effect if you added a few more tablespoons then suggested!

Nicole B. from Hardcore Sweet on 03/16/2017
         

Great and very cheap food coloring. We use these for our red velvet cakes. The color is superb and I will definitely purchase again. Great product

Belize F. on 08/09/2021
         

This shade of red is perfect for my Red Velvet Cakes and Cupcakes. Absolutely perfect! Shipping was quick and easy. Great price compared to others.

Amy B. on 02/24/2021
         

Bought a whole gallon of red color because I use so much of it. This however, is not a good red color. It turns what you are making more of a maroon or red-brown color. Now I have a whole gallon of it!

Mary B. from Confectionary Imaging, LLC on 03/12/2020

Thank you for your feedback! We’re sorry you did not prefer this product. For recommendations, please contact our Customer Solutions team.

WebstaurantStore Customer Solutions
         

Food coloring is the best quality ever i use. color tone is very beautiful. Price is reasonable. fast shipping. Thank you so much webstaurant store

Muhammed Y. from Low Price Supply Inc on 02/18/2020
         

This red food coloring made my red velvet cupcakes a beautiful bright red! Before, I was using store-bought gel coloring, and it made my cupcakes a dark red, almost brown. But this, made them a beautiful bright red!

Starr V. on 02/13/2020
         

To call this coloring a disappointment would be an understatement. There's a reason the example photo doesn't show it mixed in: It immediately turns orange. To get any semblance of red, you need to mix in a TON of this stuff. That's fine if you're coloring eggs, but it's terrible for baked goods. Don't fall for the bargain price; you definitely get what you pay for. (But if you're looking for orange coloring, this is great!)

Daniel F. on 01/31/2020

Thank you for your feedback! We’re sorry you did not prefer this product. For recommendations, please contact our Customer Solutions team.

WebstaurantStore Customer Solutions
         

This is by far the best deal that I've seen on food coloring. Unbeatable prices and quality. We use this with our red velvet cake and it's perfect.

Vincent C. from Cake 'N Shake on 12/11/2019
         

I really love how they packaged their food coloring. I can tell you that if there was a problem in transit with that item like a leak all your other things will be safe. By the way this an amazing brand for food coloring.

Edward M. from R&Ws Catering on 11/05/2019
         

The 1 Gallon Tomato Red Food Coloring from Webstaurant is a great deal. We use this exclusively for our red velvet cupcakes. It doesn’t effect the taste from what I can tell. That being said it is a great value and I don’t think you would find a better deal anywhere else.

Ruby F. on 10/14/2019
         

This was a great price and has good quality. It produced a nice color, but I did use twice the amount the recipe called for to get the same color I am used to for red velvet.

Tracy K. from Big Apple Cheesecakes on 09/28/2019
         

This product is definitely not a nice vibrant red. I purchased this for red velvet cupcakes and they looked more orange. I was not impressed and never used more than the once.

Melinda D. from Smokin R BBQ on 09/26/2019

Thank you for your feedback! We’re sorry you did not prefer this product. For recommendations, please contact our Customer Solutions team.

WebstaurantStore Customer Solutions
         

This was purchased mainly for my red velvet cupcakes and glad I purchased it. This is exactly what I needed and you cant beat the price!

Jennifer G. from Blissful Bake Shop on 08/12/2019
         

I originally bought this for my influx in red velvet cheesecake orders! I have since used it for other cakes/cookies! It dyes really well and does not affect the flavor at all!

Niesha M. on 06/17/2019
         

I do lie the red but I have used other reds and some are better. This one is more tomato like the label says. But if you add just a little more it works. But not to much depending on what you use it for to much even when dried comes off on the fingers.

Michell P. from True Grit Products on 06/13/2019
         

That is a great food colorín I am using for cakes is very good I love it I will buy it soon again! ! !

Sheila M. on 05/29/2019
         

The price is great for the amount of food coloring you get. I just wish it was more concentrated. I have to use more than I would like to to achieve a nice bright red. It gets the job done and it looks nice but I would like to use less.

Aaron K. on 05/16/2019
         

The color of this product isn't a vibrant red, more of a dark old red. Definitely not happy with it. I was expecting a richer red, and I have tried it in several things.

Shana M. from Avlcakelady on 05/15/2019

Thank you for your feedback! We’re sorry you did not prefer this product. For recommendations, please contact our Customer Solutions team.

WebstaurantStore Customer Solutions
         

Quantity is good but the quality is very disappointing. Not the colour i expected and i tried it more than twice. Maybe its not best for what i bought it for (red velvet cakes).

Kimberley C. on 05/13/2019

Thank you for your feedback! We’re sorry you did not prefer this product. For recommendations, please contact our Customer Solutions team.

WebstaurantStore Customer Solutions
         

The most lovely shade of red! I can't speak highly enough of this Tomato Red Food Color - 1 Gallon. Perfect Ten out of ten, would recommend to all of my friends.

Blackbird D. from Blackbird Doughnuts on 05/08/2019

User Submitted Photos & Videos

Leave a review of this product!

If you've used this product, log in and leave a review to tell us and other customers what you thought about it.

Login or Register