• 4M size; a bit smaller than a standard-sized chip
  • Adds texture and flavor to baked goods
  • Classic chocolate taste
  • Great for cookies, brownies, and other desserts
  • Ideal for bakeries, ice cream shops, and restaurants
UPC Code:400011980818
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These Regal Foods 4M chocolate flavored chips are the perfect addition to any baked treat.

Tempt all of your guests with chocolate chip pancakes and waffles for breakfast, or create satisfyingly sweet chocolate cheesecakes and chocolate truffles for dessert. This extremely versatile ingredient is a must have for any bakery, cafe, or ice cream shop!

  • Made in America

    Made in America

    This item was made in the United States of America.

Chocolate Flavor

The perfect addition to any baked treat, these chocolate flavored chips are creamy, sweet, and full of irresistible chocolate flavor! From hot chocolates to baked goods, mix in these chocolate flavored chips, and appease all of your customers' cravings for chocolate!

Versatile Applications

Great when melted and used in chocolate fountains or fondues, these chocolate chips can also enhance the flavor and texture of an endless variety of sweets!

4M Size

Smaller than an average 1M chip, these are great for packing tons of flavor into your baked goods! They're also great for toppings at your sundae bar or frozen yogurt shop.

Customer Q&AAsk a Question

What does the "M" stand for when referring to 1M, 4M, etc. baking chips? What is the difference between these types of baking chips?
The "M" in the titles refers to the baking chips’ count per pound. So for example, 1M relates to 1000 chips per pound whereas 4M baking chips have a slightly smaller size and you can get 4 times the amount for a total of 4000 chips per pound. 1M is typically regarded as a standard size. Number values below 1 will have a larger size diameter and less chips per pound, whereas numbers greater than 1 will be smaller in diameter but you'll get more chips per pound. The graphic below allows you to see the difference between the many sizes we carry on our site.
What is the best way to store baking chips & add ins / ice cream toppings?
This product should be stored in a cool place away from direct sunlight and should be protected from moisture.

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Overall User Rating:

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4.8 stars from 39 reviews


People Talk About:

chocolate chips great baking cookies taste price flavor flavored perfect

Customer Reviews


Best tasting chocolate chips we have treid. The price is amazing for the amount we get. We love that they are small because it goes perfect in our yogurt cups!

Bernice B. on 03/08/2022

These chocolate baking chips by regal are really good. We love it so much. We use it for our chocolate chip cookies and dark chocolate chip cookies

Belize F. on 08/24/2021

Great chips- nice to have the option for mini chocolate chips available in bulk like this! And they taste good- fun to use in cookies or other desserts or as a topping.

Charissa J. from IBLP on 03/11/2020

These chocolate chips are delicious they are great they are the perfect size for making chocolate chip pancakes and chocolate chip muffins I prefer smaller tips for baking muffins in pancakes

Emila from Emila's Sweets on 11/07/2019

This is my second time buying these baking chocolate chips. The first time i bought the 5 pound box and I liked them so much that I bought the 25 pound box. I mainly use these chips in blonde brownies, chocolate chip cookies, and chocolate chip oatmeal cookies.

Anita H. on 03/14/2019

So far I’ve used the 4m baking chips throughout multiple treats. I’ve melted them down and used them in chocolate ganache and chocolate shards. They are great.

Roemarie A. from Roemarie Cakes on 04/22/2018

The regal foods chocolate baking chips are delicious! The 5lb bag goes a long way and we can use them for all kinds of things in our store. We use these not only for our ice cream toppings but for our chocolate chip frappes, Milkshakes and even our ice cream mixtures. They are a miniature size so they are perfect for all ages, especially children so we don't have to worry about them getting choked on them!

Caroline M. on 03/21/2018

these are the perfect little mini chip for topping our cupcakes, brownies and cakes. they have a wonderful flavor, are easy to store and melt really well too. shipped fast

Gabrielle C. from Sugar Rushed Bakery on 01/26/2018

The regal food chocolate flavored chips worked great with our chocolate fountain. We melted them down with a little oil and the chocolate flowed perfectly. Tasted great too.

Hank T. on 01/25/2018

These are pretty good and we love the size of the morsels. They are tiny and great for decorating! For the price it will last you quite a bit. Taste I would give 7/10.

Nicole B. from Hardcore Sweet on 01/11/2018

Great tasting chocolate chips, they are the right size and the sweetness is moderate. They are great for baking cookies, cakes and also for toppings.

Narzilta M. on 12/22/2017

These chocolate flavored chips are somewhat lacking in chocolate flavor compared to regular chocolate chips. But you get what you pay for. The price is very reasonable. I will not buy again.

Rhonda S. from Be Fit Nutrition, LLC on 12/09/2017

Great baking chips. They are a little smaller than regular chips which I prefer. Great for sundae toppings, baking cookies or muffins, and putting on top of whipped cream on drinks.

Donald W. from Classic Burger Group Inc. on 11/16/2017

A nice quality chocolate flavored baking chip that is really great for melting down and using for dipping strawberries. The chips melt down great and have a great rich flavor.

Jo P. on 10/15/2017

This is a pretty decent chocolate flavored bacon Chip it's working good and basic chocolate chip cookies they taste good in there I'm liking them for that and the price for that is not bad

Bistro L. from P2B on 10/05/2017

This chocolate flavored 4M baking chips are perfect for large events where you'll be doing large volumes of cupcakes or cookies. The sweetness is definitely up to par with better-known brands

Nicholas R. on 09/20/2017

A good quality baking chip that is perfect for making chocolate ganache. The chips melt well into our heated whipping creamy. They have a great taste and consistency.

Jonathan P. on 08/25/2017

Cant go wrong with sprinkles. will order again. the packaging itself is nice. doesn't come all broken. it as fresh and taste great. the chips are not melted together which is a HUGE plus. easy to store and last long. we bought this size and the smaller size as well.

En Z. from Yamato on 07/26/2017

Regal branded foods are every bit as good as leading brands, without the extra costs. These baking chips have a variety of uses from baking, toppings or everyday snacks.

Jamen M. on 07/11/2017

Best chocolate ever. You can't find any better choice from this website. It's so affordable at It taste amazing I will be ordering it again after I finish this bag

Hady Y. from Whitehall Manor on 06/16/2017

I won't lie I was a little skeptical with these chips but so far they have worked and tasted great in all of our baked goods must get !

Sonya P. from Java Corner on 03/30/2017

I was a little hesitant when first purchasing these, being a generic version, but they taste SOO good! They are a great complimentary item to many of our ice creams.

Alayna G. on 03/03/2017

Love these. They taste so good. Use them for everything ranging from cookies to muffins I portion them in baggies and freeze them for later use. Really worth the money. Great deal for my home bakery.

Brittany V. from Honeybee Confections on 02/26/2017

Can't really complain about chocolate chips. They have great applications from baking to throwing on top of waffles to make chocolate chip waffles. Taste great.

Luciana T. from 3 Leaf Tea on 12/22/2016

Chocolate chips arrived safely. This holiday season I'm going to make cookies in a mason jar to give away for holiday gists. Can't wait to begin this project

Marjorie M. on 12/06/2016

These are nice simple chocolate baking chips. They work for everything from cookies to muffins. For the price wasn't bad plus this is a nice big bag

Lj F. from Sweet Candy Finds on 11/29/2016

Chocolate chips are definitely a must have for any and every baker. They are used in and on so many different treats. Regal Foods is a good brand which makes various products.

Tonya L. on 11/27/2016

Excellent! I highly suggest checking out the bigger bulk sized chips at a cheaper cost, however, you cant go wrong with the smaller cheaper priced package. Very authentic chocolate taste that isn't over the top.

Anna M. from Dream Thread LLC on 08/05/2016

These were wonderful compared to other companies that we order from! Packaged great and arrived early! This was perfect for our chocolate chip pizza! Very satisfied!

Pizza F. from The Factory on 04/11/2016

Although a good price, these chocolate flavored chips were lacking in chocolate flavor. Next time I will get the regular chocolate chips and pay a little more.

Allen A. from Spring Street Treats on 03/30/2015

Love the size of these as a frozen yogurt/ice cream topping compared to regular chocolate chips that are used for baking. Will continue to order these.

Kristine H. from Orange Leaf on 07/23/2014

Not bad. Because they are chocolate flavored chips they are somewhat lacking in flavor compared to real chocolate chips. But you get what you pay for because the price is very reasonable.

Molly L. from Orange Leaf on 06/13/2014

These chips are perfect for baking! Easy to melt into a sauce for drizzling or covering strawberries! Love making classic chocolate chip cookies with these sweet morsels!!

Eric K. on 02/20/2014

When you melt these, they are extremely easy to work with. I personally love them for chocolate fondues. They're not too sweet, but provide the chocolatey taste desired.

Christy K. on 01/21/2014

A wonderful chocolate flavor. Great for coating cake pops and making chocolate decorations for cakes and cupcakes. Melts easily and is easy to work with.

Cheri W. from Countryside Cakes on 05/28/2013

I'm so happy these chocolate flavored chips are such a great price because they are used for everything! They have a great chocolate flavor as well.

Geoffrey L. from Sweet Treat Kitchen on 01/26/2013

We literally use these in everything. They are a great product and they come at a great price. As you can see, they are great when added to the icing making process!

Michael J. from The Pie Kitchen on 09/05/2012

The chocolate chips have a great flavor. We use them in some of our smoothies and as sprinkles on some baked goods. They're price is unbeatable as well.

Michelle H. on 03/01/2012

These chocolate chips are great mini burst of flavor. We use these as a topping to our coffees and pancakes, they really makes the food and drinks pop.

Shelah M. from Sasha Jo's on 11/13/2011

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