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Product Overview

  • Includes 8 colors packed in .5 oz. bottles
  • Wide color variety for a range of decorating tasks
  • Produces deep color using only a small amount
  • Gel will not alter icing consistency
  • Kosher certified
UPC Code:30070896601774

Add popular colors to your icing or fondant with these Wilton 601-5577 gel food colors!

Featuring a smooth gel consistency, these food colors will help transform your baked goods and birthday cakes into colorful sweet treats. This food color pack includes 8 different .5 oz. bottles, providing you with a range of colors and creative possibilities! Combine with piping gel, icing, whipped cream, fondant, and more to make truly unique and decorative designs.

  • Made in America

    Made in America

    This item was made in the United States of America.

  • U.S. Kosher

    U.S. Kosher

    This item is certified Kosher by the U.S. Kosher Supervision.

Concentrated Product

This concentrated gel food coloring allows you to use less product at a time than traditional water-based food coloring to achieve the same color effect! Just a small amount adds vibrant color, and it will not thin out or alter the consistency of the icing itself.

Versatile Application

Use this gel food color to help boost bakery profits with a variety of colorful holiday or special event-themed treats. This versatile pack of common colors is perfect for adding flowers and colorful scenes to birthday cakes or decorating baked goods with your favorite sports team's colors.

Countless Color Options

Use the colors individually or mix them together for new shades. They're sure to add creativity and color to anything you make!

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Overall Dimensions:
Package Size:
0.5 oz.
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Equivalent Items

Wilton 601-5577

Customer Reviews

4.9

Rated 4.9 out of 5 stars

43 Customer Reviews

40 reviews rated this 5 out of 5 stars.

3 reviews rated this 4 out of 5 stars.

0 reviews rated this 3 out of 5 stars.

0 reviews rated this 2 out of 5 stars.

0 reviews rated this 1 out of 5 stars.

Customers Say

Customers appreciate the vibrant and rich colors provided by this gel food coloring, noting that a little goes a long way. They find it easy to use, offering a great variety of colors without altering the taste or consistency of their creations. Many plan to repurchase, valuing the product for its effectiveness in coloring icing, batter, and more.

  • colors
  • gel
  • food
  • color
  • great
  • coloring
  • icing
  • wilton
  • love
  • vibrant

This AI-generated summary was created from real customer reviews

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Glenda P. from Ruffled Feathers

Posted on 01/30/2016

Verified Purchase

The Wilton Gel Food Coloring is great stuff. A little bit goes a long way! You simply dab a tooth pick in the gel and swirl it in batter or icing and its just that simple!

1 out of 1 found this review helpful

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Donald G.

Posted on 03/11/2022

Verified Purchase

Great value! The colors of the coloring are so rich and vibrant. Great product for coloring icing and melting chocolate. Will buy again. Love the variety pack.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Tracy W.

Posted on 10/25/2021

Verified Purchase

Love the vibrant colors! Color selection and choice is great. These gels do not dilute the product and result in true to color icings and frostings.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Marie V.

Posted on 03/02/2021

Verified Purchase

Love the bright colors. I've always preferred Gel food coloring. This performs as expected and the color payoff was great. I will continue to order.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Carrie M.

Posted on 02/05/2021

I love Wilton brand products in general. Especially love these gel food coloring in as you don’t have to use a lot to get a great color, they last longer than liquid coloring and offer much wider variety of colors.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

J. H.

Posted on 04/22/2020

I love this 8 pack assortment of gel colors by wilton. They are great versatile colors that work for so many of my cookie needs.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Gonzalez H.

Posted on 11/08/2019

This is an awesome product. You get all the basic colors in just one set and it is very easy to use. You can also mix the colors to get other very nice colors. It is also very affordable. I have not notice any changes in flavor while using these either.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Matthew P.

Posted on 09/20/2019

Verified Purchase

We won't buy any other brand of dye. This food gel dye is amazing. All the colors pop and they blend together well to make colors that aren't included.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Danielle C. from Conley Baking Co

Posted on 09/15/2019

Verified Purchase

Love how vibrant these colors are! So easy to use and incorporate into your baked goods. The color stays pretty true to batter when baked.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Diamond C. from Cake Bake

Posted on 06/08/2019

Verified Purchase

I love this set. The gel food coloring is great for cookie making and dying icing. A squeeze bottle is perfected but you can’t beat the amount of different colors for the price.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Keola from Billy Goat

Posted on 01/07/2019

Verified Purchase

We love the vibrant and deep colors of this gel. Doesn't take a lot to get the color you need for both frosting and royal icing. Leaves little to no taste

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Ronmay S. from Bewithus

Posted on 01/06/2019

The gel colors are great to use. Blends well with fondant, cake mix and icing. Will not water down your mixture as the liquid food coloring might. I use this for all my food coloring needs. And the price cant be beat! This is a must have in everyone's kitchen.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Ruby N. from Ruby's Retro

Posted on 09/13/2018

The Wilton variety pack gel food coloring is terrific and makes great, bright colored frosting that is amazing. The colors are also excellent for making our macaroons.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Jodi D. from Craft It

Posted on 06/20/2018

Verified Purchase

These food coloring packs are great, we absolutely love them they work great and are a great deal for the cost. Come packed well and have the 8 pieces

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Janet M. from Larry's Ice Cream And Yogurt

Posted on 04/23/2018

Verified Purchase

We usually order large bottles of food colors, but sometimes we use the food colors on the go or at events. The good thing about this 8 pack is that you get a nice selection of colors without purchasing too much for a quick use.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Hani K.

Posted on 03/24/2018

Verified Purchase

This gel coloring mixes well with my Macarons batter. I also use it to color buttercream icing, it does not take much to make the color and always comes out beautiful.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Rich M. from Round Bagel

Posted on 03/15/2018

The gel food colors are excellent and perfect for our bakery. The color assortment is excellent and we can create lovely birthday frostings and icings.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Gina P.

Posted on 02/13/2018

Wilton gel food coloring is a must for any baker. I work with a lot of buttercream icing and this will not change your icing consistency or give it a funny look or taste. Remember a little goes a long way with this food coloring.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Jerry C.

Posted on 02/08/2018

The Wilton 8 pack of gel food colors at so pretty and great for making our writing icing for birthday cakes. Great color choices and really bright when added to the icing.

Rated 4 out of 5 stars
Rated 4 out of 5 stars
Review by

Samantha R.

Posted on 12/14/2017

Verified Purchase

I like gel coloring since it's so much more concentrated than liquid, you can get vibrant colors without changing the consistency of whatever you're coloring. I like the assortment of colors in this box. My only complaint is that the plastic seal on these is extremely difficult to get off, and the act of removing it will dye your fingers whatever color you're opening. It would be so much nicer if they were sealed with something with a tab.

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