Here at the WebstaurantStore, we take pride in the level of expertise each member of our team brings to our content. From certifications to real kitchen experience, our staff offers unique perspectives and insight into the foodservice industry. Read on to learn more about the voices behind our resources.
About WebstaurantStore
WebstaurantStore is an e-commerce platform built to serve a broad set of foodservice operators and adjacent businesses. Our model is designed to meet customers where they are, whether they need a one-time purchase for a specific project or a reliable long-term supply partner. We service our customers via 22 warehouses across the continental United States, which helps us to offer fast shipping at exceptionally low prices.
Our high-quality content provides food service operators with the information they need to make informed purchasing decisions. Every one of our food service resources and product descriptions is written by a dedicated content writer with extensive knowledge of the hospitality industry's inner workings. The WebstaurantStore Content team is committed to continuous development and training of the products and services we provide in order to stay up to date with the latest innovations and trends that our customers are experiencing on a daily basis. The core focus of each team member remains unwavering: to help operators solve the industry's most pressing challenges in an ever-evolving market.
Front of House
Our crew ensures that WebstaurantStore’s content is written to support you and your business. We’ve prepared some brief biographies on our team members to help you get to know us better:
Steve Ziegler – Industry Expert
Expertise: Foodservice Equipment and Supplies, Training, Food and Beverage
Favorite Foodservice Resource: Monthly Coupon Code
Favorite WebstaurantStore Item: Jealous Devil Chunx 100% All-Natural Hardwood Lump Charcoal
Raised in Lititz, PA, home to WebstaurantStore’s office campus, Steve’s passion for food was inspired early on by his mother, a talented PA Dutch cook. He began his foodservice journey in 1986, washing dishes at a fine-dining restaurant, and soon after joined the warehouse team at Clark Associates, WebstaurantStore’s parent company. Over the years, he expanded his expertise by driving delivery trucks, serving as shipping director, and then into foodservice sales and sales management. While that direct experience is important, he credits most of his knowledge to his sales career, which led him to listen to customers in hundreds of kitchens, from mom-and-pop shops to large campus dining halls. He sees his Webstaurant career as a continuation of his efforts to please those customers.
Outside of his corporate roles, Steve has bartended and catered large events, all while raising three children and sharing his love of cooking with them. Today, with 40 years of hands-on experience, he serves as an Industry Expert at WebstaurantStore, where he’s led hundreds of product and vendor training sessions, developed recipes and cookbooks, and consulted with teams across Content, SEO, Procurement, and Video. While he’s an avid and good cook, his claim to fame may be the time things went hilariously wrong while frying gnocchi - a mistake that led to a viral video and an appearance on the Rachael Ray show.
At home, Steve continues to explore new culinary tools and techniques, often using WebstaurantStore products. He enjoys crafting cocktails with his wife and cooking for their adult children when they visit.
Katie Menter – Content Manager
Expertise: Content Strategy, Content Editing, Recipe Development, Culinary Education
Favorite Foodservice Resource: Top Foodservice Trends
Favorite WebstaurantStore Item: Choice Stainless Steel Bench Scraper with Measurements
With over a decade of hard work in the foodservice industry, Katie wears her foodie title as a badge of honor. A New York native with a Bachelor of Science in Food and Beverage Management from Johnson & Wales University, she settled in sunny South Florida, where hospitality and tourism reign supreme. She currently holds a ServSafe Food Protection Manager certification and requires all writers on her team to be certified via the National Restaurant Association as well. Her other accolades include a WSET Level 2 Award with Distinction and is a Certified Beer Server via the Cicerone® Certification Program.
While working as a Catering Manager, WebstaurantStore was Katie’s go-to resource for all of her foodservice needs. When she got the itch to expand her horizons, WebstaurantStore was looking for another team member who invested some blood, sweat, and tears into the foodservice industry to help the content team curate helpful and authentic foodservice resources. From catering and coordinating large events and weddings to managing a team of food and beverage writers, her experience brings a unique perspective to the WebstaurantStore team. Katie works with our roster of expert writers to ensure that Webstaurant is publishing longform content that provides customers with solutions to the industry’s most pressing questions.
When she is not hard at work brainstorming the next best buying guide or blog, she can be found at a dining table of a new or obscure restaurant with her Chef husband, doing some culinary and cocktail R&D.
Janine Jones – Content Writer
Expertise: Content Writing, Content Editing, Writer Trainer
Favorite Foodservice Resource: Types of Coffee Drinks
Favorite WebstaurantStore Item: EcoChoice Plant Fiber Plates
Originally hailing from Long Island, New York, Janine found herself working in the foodservice industry after moving away from the Big City to the quieter confines of Pennsylvania. After completing her degree in Creative Writing at Messiah University, she accepted a position as a Customer Solutions Specialist with WebstaurantStore.
In Customer Solutions, Janine worked to assist customers over the phone for 3 years, learning what is important to the WebstaurantStore customer base and foodservice professionals. She took that knowledge with her as she transitioned to the Content Department, where she has worked for over 7 years. This decade of experience with Webstaurant, along with a ServSafe certification, has given Janine a unique lens to identify the complex problems and solutions our core customers and readers face.
Janine spends her days writing informational blogs, articles, and guides to help business owners answer any burning questions and curiosities they may have about the foodservice industry, such as anything from how to start an acai business to how many shots are in a bottle. When she is not writing, she is editing drafts for other writers on the team for quality assurance and helping them grow their skills. Janine is proud to be a part of a team of strong writers who strive to publish the best resources to help our readers each and every day. Outside of work, Janine can be found enjoying her love of fantasy, either attending the renaissance faire or playing D&D with her friends and family.
Jason Kurtz – Content Coordinator
Expertise: Technical Writing, Product Review, Search Engine Optimization
Favorite Foodservice Resource: How to Make a Pumpkin Keg
Favorite WebstaurantStore Item: Philadelphia Flyers Wall Clock
Jason began at WebstaurantStore as an Longform Content Writer before transitioning into his current role as a Long Form Content Coordinator. Before that, he spent his early years working countless summer jobs and gaining valuable experience in the service industry. He holds a degree in Digital Communications from Millersville University and spent his college years writing about sports, tourism, and anything in between.
As a Content Writer, Jason got his start writing about all types of foodservice topics, ranging from quick and fun seasonal blogs to in-depth startup articles. Eventually, he found his niche writing about technical topics, such as troubleshooting guides, buying guides, and product reviews. Today, he balances his time between coordinating SEO-driven projects and contributing to the site's ever-expanding selection of blogs, articles, and guides.
In his free time, Jason enjoys unplugging from his computer and enjoying the outdoors, whether that's on a run, in the park, or at whatever minor league baseball game he can find. When he's not doing that, you can find him trying out a new restaurant or on his back porch grilling for a crowd.
Kayla Nelson – Content Writer
Expertise: Content Writing, Content Strategy, Product Review
Favorite Foodservice Resource: How to Cut Steak Against the Grain
Favorite WebstaurantStore Item: Tenzo Organic Ceremonial Matcha Green Tea Powder
With over 8 years of experience in the foodservice distribution industry, Kayla brings a unique blend of technical knowledge and culinary passion to every piece she writes. Her career with WebstaurantStore began with writing product descriptions, marketing everything from commercial refrigerators to everyday forks, before focusing on consumables and diving deep into the world of ingredients, menu trends, and operator needs. After 4 years of product marketing, she transitioned to developing practical, engaging content for foodservice professionals and curious readers alike. From demystifying complex kitchen operations to perfecting the art of steak (she swears by sous vide followed by a hot sear), Kayla thrives on making foodservice topics clear, compelling, and approachable.
Kayla holds a BA in History with a concentration in International Studies, a background that sharpened her research skills and fueled a fascination with global cultures and cuisines. Certified in both CFSP and ServSafe, Kayla blends industry expertise with a writer’s curiosity to create practical, engaging content for foodservice professionals and curious readers alike.
Based in Texas, she's always on the hunt for the best barbecue – and has strong opinions about what makes it great. Kayla’s passion for food began in her grandmother’s kitchen, standing on a creaky wooden chair, learning to cook from a matriarch who grew her own food and raised 10 children – three of whom became professional chefs. Today, she carries on that tradition with her own toddler, sharing the joy (and the mess) of cooking while keeping family recipes and memories alive. Whether it’s behind a keyboard or a cutting board, Kayla is always hungry to learn and share what she finds with fellow food lovers.
Corrinn McCauley – Content Writer
Expertise: Content Writing, Content Editing, Recipe Development, Video Strategy
Favorite Foodservice Resource: Prioritizing Mental Health in the Restaurant Industry
Favorite WebstaurantStore Item: Acopa 12 oz. Fish Glass
Growing up in an Italian-American family, food was the anchoring point of every gathering – building connections around a table and sparking joy through flavor. A Northern California native with a Bachelor of Arts in Creative Writing from Belhaven University, earned in the hotbed of Southern Hospitality (Mississippi), Corrinn made pit stops in New Orleans and Nashville to work at marketing agencies before landing in sunny Tampa, Florida, where she feels blessed to be a paid food writer at WebstaurantStore.
Having worked at a bridal magazine, she saw the opportunities and challenges caterers, chefs, and bakers faced, and always gravitated towards working with the food vendors (they passed out the best samples after all). As a foodie, she had a lot of cooking knowledge, but she has built a tremendous amount of industry insight in her 5+ years at Webstaurant. From earning a ServSafe certification to Webstaurant’s numerous vendor training courses to attending the National Restaurant Show, she knows the back end of how the industry works and where it is headed. She enjoys working on a team of dedicated writers to answer operators’ pressing questions, helping them start and upgrade their businesses, and introduce them to emerging trends.
Corrinn loves taking the knowledge she gains at work and testing out new ingredients and recipes at home. When she isn’t collecting shells on the beach, she’s cooking for friends and prattling off more information about the ingredients than they care to know. After years of constant research, her friends joke that her tagline is “fun fact”. This doesn’t seem to stop them from piling around her table and going back for seconds.
Kevin Singhel – Content Writer
Expertise: Marketing and Business Management Guides, Technical Writing
Favorite Foodservice Resource: Burger Temperature Chart
Favorite WebstaurantStore Item: Capora Lavender Flavoring Syrup
Kevin began as a Longform Content Writer at WebstaurantStore in early 2021 and has been in the position since. Over his 4+ years at the company, Kevin has spent hours researching and writing about the intricacies of the foodservice industry, gaining credentials like a ServSafe certification. Prior to that, he worked freelance as a writer, producing content in multiple business areas, including the real estate, legal, and cybersecurity industries.
As a Content Writer at Webstaurant, Kevin began by writing a variety of topics ranging from blogs covering new food industry trends to food safety guides, before settling in on more technical topics like restaurant and bar marketing guides and detailed equipment supply buying guides. Kevin is also the curator of the Coupon Blog, where WebstaurantStore customers can visit weekly and monthly to check out coupon codes for amazing deals on disposables, consumables, and supplies and equipment.
Kevin holds a BA in marketing and management from Wilkes University, giving him an educational background that allows him to understand complex marketing and branding strategies. Combined with his almost half-decade of experience writing in the foodservice industry, this allows him to create easy-to-follow content that aids readers in advertising and running their restaurants efficiently.
Outside of work, Kevin is an avid runner, competing in several 5Ks and road races throughout the year for fun and competition. He also enjoys chess, and is a huge fan of the New York Mets, Baltimore Ravens, and Tottenham Hotspur.
Back of House
Our content is supported by a team of professionals with hands-on experience in the kitchen. They bring their expertise and love of food to our resources and recipes. Read on to catch a glimpse behind the scenes:
Larry Williams – Corporate Chef
Expertise: Foodservice & Catering, Recipe Development, Food Safety Management
Favorite Foodservice Resource: Types of Woks
Favorite WebstaurantStore Item: Mercer ZUM 10” Forged Chef Knife
Growing up in Baltimore, Maryland, Larry developed an early appreciation for creativity, collaboration, and problem-solving – qualities that continue to define his career today. With a natural ability to connect with people and think outside the box, he found his calling in the culinary world, where innovation meets community.
Larry is a WebstaurantStore veteran of 10+ years, beginning by providing daily meals for the company's staff. Over the years, his role has grown into something much larger than preparing food – he has cultivated a workplace culture centered on connection, creativity, and care.
Guided by WebstaurantStore’s entrepreneurial spirit, Larry takes pride in building an environment that feels more like a community than a workplace. His dedication to quality and hospitality shines through in everything he does, from crafting memorable meals to offering culinary expertise and creative insights. For Larry, every day brings a new opportunity to enrich the WebstaurantStore experience – one meal, one conversation, and one act of service at a time.
Jordan Young – Food Stylist
Expertise: Pastry Arts, Food Styling, Recipe Development, Food Safety Management
Favorite Foodservice Resource: Types of French Pastries
Favorite WebstaurantStore Item: Acopa Cape Porcelain Dinnerware Collection
Jordan has always had a passion for cooking and baking. Growing up in the D.C. area, she dreamed of becoming a creative professional. Her focus in public school was always art, so when it came time to choose a career path, Pastry Arts was a natural fit.
After completing the Pastry Arts program at L’Academie de Cuisine, Jordan spent the early years of her career learning in various kitchens under the guidance of talented chefs. She gained valuable hands-on experience along the way, dabbling in nearly all aspects of the service industry, including front-of-house management, garde manger, expediting, food running, hosting, bartending, and serving.
Jordan is most proud of her time as a Pastry Chef. As a team of one, she executed the entire menu from beginning to end. The sauces, garnishes, ice creams, and baked goods were all made from scratch in-house and changed seasonally. It was a wonderful and challenging adventure that helped her refine her creativity, technical skills, and resilience in the kitchen.
Today, Jordan is thriving as a food stylist at WebstaurantStore, where she applies her extensive culinary background in innovative and unexpected ways. The creative opportunities, dynamic atmosphere of live sets, and the camaraderie she shares with her colleagues contribute to her genuine appreciation for this environment, which she considers her home away from home.
Meg Lefever Titter – Sr. Food Stylist
Expertise: Food and Beverage Marketing, Food Styling, Recipe Development, Food Safety Management
Favorite Foodservice Resource: What Flowers Are Edible?
Favorite WebstaurantStore Item: Choice Blue Striped Cotton Kitchen Towel 12/Pack
Meg has spent her entire life immersed in the culinary and hospitality industry. Her experience spans every corner of the field – from washing dishes at a sandwich shop to serving wine as a sommelier at luxury properties in Scottsdale, Arizona, and countless hours in between spent sweltering on the line or balancing banquet trays laden with beautifully plated dishes and drinks.
With an educational background in K-12 and adult education, fine arts, and visual marketing, Meg seamlessly transitioned into social media marketing, where she represented three national CPG brands in the refrigerated and frozen foods space. Her ability to blend creativity, education, and real-world hospitality expertise allowed her to grow as both a marketer and culinary trailblazer.
Deeply rooted in her community, Meg has served on several boards and was an active member of the Junior League of Lancaster for 8 years - four of them as a board member - and now continues her involvement as a sustaining member. She remains committed to supporting local non-profit organizations through volunteer work and consulting.
In her current role as a food stylist at the WebstaurantStore, Meg draws on a rich tapestry of experiences in both front- and back-of-house operations across restaurants, resorts, and catering. Combined with her fine arts and marketing background, this holistic understanding of hospitality serves as the foundation of her creative work. Meg finds great joy in sharing her passion for food, art, and storytelling with others.
Editorial Guidelines
Here at WebstaurantStore, we have worked diligently over the past two decades to develop a content strategy that is focused on helpful, honest, and educational information to aid the success of our customer base. Our resources vary from editorial-style blogs about trends in the industry to simple listicles that help you identify key consumer goods to product-driven buying guides that help you get your purchase right the first time. This catalog of information is brought to you by hours of extensive research, fact-checking, and a multi-step editing process. WebstaurantStore is committed to the accuracy of our informational content and continually updates and improves our catalog to ensure our customers receive the most up-to-date information.
Product Reviews and Recipe Testing
In the age of AI, it can be difficult to identify genuine product information. WebstaurantStore’s Content Team is proud to ensure that all product review pages, blog recipes, and expert testimonials are curated by our team of human professionals. Product review pages are written and researched by our content team based on our 450,000+ catalog of items and their corresponding customer reviews, submitted by external users. We combine our extensive industry knowledge, product specialties, and real reviews from our core clientele to carefully craft the best recommendations for business operators. Blog recipes are created and tested by our team of culinary professionals with quality, affordability, and marketability in mind. Despite our purchasing platform being exclusively digital, our content remains handcrafted by real voices of the foodservice industry.
Enjoy the insights our authors have to offer by exploring the resources available to you through our blogs, articles, buying guides, and review pages. Each piece was written and edited with care to bring you the most relevant information in the foodservice and hospitality industry.
