• Quantity Discounts!


Buy 1 - 2 $24.49/Case

  • Recyclable and compostable

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"You May Also Need" items are guaranteed to work with the item you are viewing, such as lids that will fit a cup or casters that will fit a piece of equipment. If an item is not listed in this section, we do not guarantee that it will work with the product you are viewing and do not recommend that you purchase them for use together.

Length 13 7/8 Inches
Width 9 7/8 Inches
Height 7/8 Inches
Compartment Diameter 2 1/2 Inches
Color White
Green / Environmentally-Friendly Yes
Made in America Yes
Material Paperboard
Number of Compartments 12
Shape Rectangle
Style Non-Corrugated
Type Cupcake Inserts


Designed to hold twelve of your signature, fresh cupcakes, these Southern Champion 10016 inserts conveniently separate and protect your baked goods during merchandising and transport! Ideal for special orders and trendy cupcake shops, each insert is made from clay-coated kraft paperboard, making it both recyclable and compostable. These inserts fit snugly in bakery boxes, and ensure your decorated, sprinkled masterpieces make it home in pristine condition with your patrons.

Length: 13 7/8"
Width: 9 7/8"
Height: 7/8"
Compartment Diameter: 2 1/2"

  • Made in America

    Made in America

    This item was made in the United States of America.

  • Compostable


    Compostable products will naturally degrade into nutrient-rich organic materials when disposed of with other compostable items, leaving no visible or toxic residue.

Customer Reviews

  • Overall User Rating: Southern Champion 10016 Cupcake Insert - Standard - Holds 12 Cupcakes - 200/Case

    4.8 stars from 138 reviews


    People Talk About:

    cupcakes cupcake box great inserts boxes fit Perfect perfectly Easy
    1 out of 1 found this review helpful

    These inserts work well in a bakery box, however I got the impression before I bought them that they would fit two in a half sheet box. They don't (see photo). I wish Webstaurant sold a bigger size to fit the half sheet box.

    Posted on

    1 out of 1 found this review helpful

    These inserts are fantastic! I've had issues in the past with other inserts sitting up too high, causing the cupcakes to fall down under the edge of the insert and making for a messy removal. Not the case with these! They are perfect and, by far, the best price I have found. They fit flawlessly on the 14x10x4" boxes I also purchased from this site :)

    from A Bake Cakery, LLC Posted on

    Awesome boxes! The pink is perfect for my business, and an order of printed labels dresses them up for an even more professional look, without the higher cost of having custom boxes printed. Great alternative for those of us who aren't quite there yet ;)

    Love these inserts! They are easy to use and prevents the cupcakes from skidding around. They are not overly tall either so they don't mess up the frosting

    Posted on

    Love the inserts

    What a great and inexpensive way to hold your cupcakes in the Southern boxes. These work well to hold them with ease and in a cost effective way.

    from Grandma's Pantry Incorporated Posted on

    These cupcake holders work great. My only issue is they should be made to fit into a half sheet box so you can easily transport 24 cupcakes. I did find that the pink boxes are slightly larger and if I cut the one side support away and cut a little niche in the corner I can slide the second insert into it. I then wrap a piece of clear tape at the front, end and middle to make sure it stays in place.

    from Lionheart Cakes Posted on

    This is the two 12 count cupcake inserts side by side in the pink 20x14 cake box. It is a very tight fit and if you cut one insert in the front and back corners you can easily side the second one into it to give a little more room.

    These cupcake inserts are so easy to use! They make displaying cupcakes and muffins easy and are quite affordable, too. I like to use them with the clear window boxes to really let the products shine.

    Posted on

    easy to use and easy to remove cupcakes when it's time to serve them!

    These make transporting cupcakes so much easier. They are very easy to use- simply fold the side down and insert into your box. I have use them on both sides, and they function properly either way.

    from The Sweetest Things, LLC Posted on

    Keeps cupcakes nice and neat!

    I'm so glad I took a chance and ordered these cupcake holders! I have been thinking about it correct and finally took the chance. They are perfect! You can get your fingers in and pick the cupcake up no problem!

    from Sonya's Specialty Sweets Posted on

    2 Cupcake holders with 24 cupcakes. Only problem.... You have to modify the box to fit two dozen...

    These are awesome cupcake inserts, beautifully holds a dozen cupcakes in a quarter sheet box. The openings also make decorated cupcakes easy to remove. No reason to ever look further for my cupcakes packaging needs.

    from Krumm's Baking Co Posted on

    Perfect and secure fit in quarter sheet box.

    The Southern Champion cupcake inserts worked great with holding my cupcakes in place while traveling. If you use boxes for your cupcakes, I recommend using the inserts for extra support.

    Posted on

    The inserts held my cupcakes perfectly in place while traveling.

    These Worked Perfect for cupcakes, they are not flimsy like others i have tried ! I will be repurchasing them in bigger bulk next time !

    Posted on

    Work Perfect for what you need !

    I can now ship my cupcakes without the fear of them knocking each other over during the delivery process. My customers will be happy with this addition. I will order more

    Posted on

    I used this cupcakes holds Southern Champion 10016 Cupcake Insert - Standard - Holds 12 Cupcakes together with Southern Champion 1025 14" x 10" x 4" White Cake / Bakery Box for my bakery business. The quality is great and value for money. I am very happy with my purchased

    Posted on

    I love to bake and this Southern Champion 10016 Cupcake Insert - Standard - Holds 12 Cupcakes really totally value for money. Use it together with Southern Champion 1025 14" x 10" x 4" White Cake / Bakery Box and youre ready to go! I can fit cupcakes, creampuffs in these items and it holds perfectly. 100% recommended!

    My cupcakes fit perfectly into the inserts, no touching, no smushed buttercream and you can easily pick up the cupcakes for serving. Easy to set up and fits great in a quarter sheet box(14x10).

    Posted on

    Allows a g reat professional presentation for cupcakes.

    This product is the best. I had been looking for a way to transport cupcakes to parties and work. These work perfectly and they fit perfectly in the box.

    Posted on

    Easter bunny cupcakes!

    These are sturdy and hold standard sized cupcakes perfectly! I love them! I use them with the 14"x10" boxes. They fold nicely and are easy to fit in the boxes.

    Posted on

    Perfect for holding cupcakes while being decorated. Strong and durable and holds up well during transportation. Cutouts make removing cupcakes simple and without damage to the product.

    Posted on

    These cupcake inserts work just as described, they pair nicely with the 10x14" boxes and do a great job holding the cupcakes in place so no worries about rolling cupcakes.

    from Tripps Primal Farm and Kafé Posted on

    These are so easy to put together. It just takes a few seconds to refold along the dotted lines and voila! Perfect for holding your cupcakes in place.

    Posted on

    LOVE these cupcake inserts.. they work wonderfully for as many cupcakes as you need.. if you need more then a dozen they work great side by side... and work wonderful with the sheet cake boxes 14x10x4 with the window.. LOVE this.. will never use anything else

    Posted on

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